Franciane Candatten

Franciane Candatten has over 20 years of experience in marketing, specializing in B2B strategies, market research, customer insights, and team management. Currently serving as the Head of Marketing at Datatem, they previously held significant roles at companies such as O Boticário and GVT, where they implemented various marketing solutions and strategies. Franciane holds a Master's degree in Administration from Pontifícia Universidade Católica do Paraná and continues to pursue a second undergraduate degree in Psychology. They are known for their analytical approach and problem-solving skills, thriving in challenging environments that foster learning and collaboration.