Cheryl Callaway

Cheryl Callaway is an accomplished professional with extensive experience in sales operations and business intelligence. Currently serving as a Senior Sales Operations Analyst at DataTrace and a Merchandiser at The Walt Disney Company, Cheryl is also an active member of the Sales Enablement Collective. Previously, a significant tenure at Dell Technologies from 2003 to 2023 included roles as Senior Advisor in Business Intelligence and Sales Planning & Strategy, as well as various program management positions. Cheryl's career began as a Publicist at The Lippin Group, followed by a role as Field Support Coordinator at Oce. Cheryl holds a Bachelor’s degree in Communications from the University of Southern California.