Farida Heidar

Farida Heidar is a skilled professional in the field of account management, currently serving as a Senior Account Executive at DDB since August 2023. Prior to this role, Farida gained valuable experience as an Account Executive at Momentum Egypt from March 2022 to September 2023. Farida holds a Bachelor's degree in Integrated Marketing Communication from The American University in Cairo, where studies were completed between 2017 and 2021.