Sof Cordici currently serves as a Junior Strategic Planner at DDB since October 2025, following experience as a Strategic Planner at Publicis Conseil from September 2024 to September 2025, where responsibilities included monitoring advertising trends and societal insights, along with developing strategies and creative briefs for communication campaigns. Prior to this, Sof worked at Goodeed as a Chargée de communication et projets associatifs FR/Inter from March 2024 to September 2024, managing communication tasks and project coordination with partner associations. Sof's educational background includes a Master of Science in Strategic Planning & International Brand Strategy from Sup de Pub, a Master's degree in Advertising from ESP Ecole Supérieure de Publicité, a Master's degree in Economics and Psychology from the University of Paris I: Panthéon-Sorbonne, and a Bachelor of Applied Science in Psychology from Sapienza Università di Roma.
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