Debby Group is one of Israel’s leading public relations, marketing communications, and digital strategy agencies. The firm was founded in 2004 by Moshe Debby, who served for over a decade as Chief Communications Officer in various government ministries. In 2012, Debby joined forces with advertising specialist Ron Shelly to establish Debby & Ron, a digital advertising and content marketing agency specializing in advanced new media platforms.

By combining the two main pillars of the communications world, the group offers an innovative approach to public relations and integrated communications. Today, it serves more than 100 clients and employs over 45 professional consultants with extensive expertise and a deep understanding of the local ecosystem across a wide range of industries and sectors.

Edelman’s Official Representative in Israel

In April 2015, the group signed an affiliation agreement with Edelman, one of the world’s leading communications marketing firms, becoming its exclusive representative in Israel.

Debby Group operates a dedicated Technology & Cybersecurity Practice, serving leading global technology companies as well as a focused portfolio of cybersecurity firms. The team provides strategic communications, media relations, thought leadership, and positioning services tailored to the technology and cybersecurity ecosystem.

Debby Group

This department focuses on managing communications and relationships with media outlets to enhance brand visibility and public engagement.

Media Relations

This department focuses on managing and enhancing relationships with clients to ensure their needs are met and expectations exceeded.

Client Relations

This department focuses on guiding organizational growth through strategic initiatives and high-level planning.

Strategic Development

This department is responsible for overseeing database operations, ensuring data integrity, and providing consultation on media-related database management.

Database Management

This department focuses on managing communications strategies and media relations to enhance organizational visibility and engagement.

Media and Communications

This department focuses on managing media-related processes and strategies to optimize acquisition and operational efficiency.

Debby Group

Org chart

Teams

Media Relations

Client Relations

Strategic Development

Database Management

Media and Communications

Media Operations

Offices

Debby Group

Org chart

Teams

Media Relations

Client Relations

Strategic Development

Database Management

Media and Communications

Media Operations

Offices

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