Decision Point develops analytics & big data solutions for CPG, Retail & Consumer focussed industries & working with  global fortune 500 clients. We provide analytical insights & solutions that help develop sales & marketing strategies in the Retail & CPG Industry, by leveraging diverse source of data which includes Point of Sale data, Syndicated category data, Primary shipments & other similar sources.

Decision Point is founded Ravi Shankar along with his classmates from IIT Madras with diverse experience across CPG & Marketing Analytics domain. At Decision Point, you will meet data scientists, business consultants & tech savvy engineers who are passionate about extracting every ounce of value from data for our clients.

Consumer

Consumer Goods

Retail

Decision Point Analytics

Ravi Shankar

Abhishek Raghupungav

Sanjay Saini

The Analytics Team at Decision Point Analytics specializes in transforming complex data into actionable insights for clients in the CPG and retail sectors. Comprising data scientists, business analysts, and analytics consultants, the team employs advanced statistical methods and cutting-edge technologies to analyze diverse data sources—including Point of Sale and syndicated category data—to inform sales and marketing strategies. Their collaborative approach ensures the delivery of tailored analytics solutions that drive business growth and enhance decision-making for global Fortune 500 clients.

Analytics Team

Data Engineering Team

Product Development Team

Analytics Team

About

Team members

Other teams at Decision Point Analytics

Data Engineering Team

Product Development Team