Juerg Geser has extensive experience in sales and merchandising across various global roles in the sporting goods and apparel industries. Currently serving as the Sr. Director of Global DTC Merchandising for UGG at Deckers Brands since March 2008, Juerg Geser has held several senior positions within the same company, focusing on sales and product operations. Previous experience includes significant roles at TEVA, where responsibilities encompassed global product and marketing, and positions at K-Swiss as Director of Category Management. Early career experiences include key roles at Nike in Switzerland and Austria, as well as retail positions in Switzerland. Juerg Geser's educational background includes training at Detailhandels Schule Luzern and Berufsschule Stans.
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