Paras Arora is an accomplished professional with extensive experience in strategic roles across various industries, including healthcare, technology, and finance. As the Founder of Keffy, Paras has successfully launched seven innovative products featuring advanced capsule technology. In the role of Marketing, Commercial and Operations Manager at Deel, Paras has contributed to a significant expansion into the EU market, leading to projected first-year revenues exceeding $3 million. Previously, as a Commercial Strategy and Analytics Consultant for Go City®, Paras advised on pricing and profitability optimization, achieving substantial revenue improvements through data-driven strategies. Prior hands-on roles at MishiPay and Texas Instruments provided a strong foundation in financial analysis, market research, and engineering design. Paras holds a Master of Science in Financial Technology from Imperial Business School and a Bachelor of Engineering in Electronics and Communication Engineering from Thapar Institute of Engineering & Technology.
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