Lucia B. currently serves as the Head of CRM - Lifecycle and Engagement at Deezer, a position held since February 2022. Prior to this, Lucia B. worked at Napster Group, progressing from Head of CRM to Senior Marketing Manager and Marketing and Partner Manager EMEA from May 2018 to February 2022. Lucia B. also gained experience at Sony Music Entertainment as an A&R Coordination Manager and an A&R Intern between June 2012 and July 2015. Earlier career endeavors include roles in marketing and communications at Amway Europe from 2008 to 2011. Lucia B. holds a Master of Science in Technology, Operations and Innovation Management from Aalborg University and a Bachelor of Arts in Communication and Media Studies, Economics, and Business Administration from Ludwig-Maximilians-Universität München.
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