David Benson is an experienced leader with over 35 years in media and digital marketing, currently serving as the Vice President of Sales at Definely since 2025. Previously, they held the role of Global Head of Strategy and Planning at Zenith from 2004 to 2012 and have contributed to various prestigious organizations, including Google and The Trade Desk. David's academic background includes a Bachelor of Science in Psychology from Durham University, which they earned between 1986 and 1989. Committed to fostering inclusive environments and driving strategic innovation, David believes in the power of happy teams for business success.
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