Geoff Heusinger

Geoff Heusinger is a results-oriented professional currently serving as the Director of Category Management at Delaware North, where they lead a procurement department responsible for significant retail categories. With a strong analytical background and creative skills, they have established a track record of enhancing sales and productivity through strategic category plans, achieving 22% growth at Delaware North. Geoff previously excelled in various roles at Fisher-Price, including Associate Manager and Sr. Category Management Analyst, where they drove sales growth and optimized merchandising strategies. They hold a Bachelor of Science in Exercise Science from the State University of New York at Buffalo and an MBA in Marketing from Canisius College.