Alex Simmonds is a professional at Dell Technologies, specializing in modern consumption and software sales for Alliance and Telco customers across EMEA. In this role, Alex drives the adoption of APEX as-a-Service solutions and custom software agreements, assisting strategic partners in modernizing their infrastructure and improving operational agility. Previously, Alex held various positions at KPMG, delivering complex software license compliance projects and leveraging data analysis to support audit readiness. Alex studied Digital Forensics at Teesside University, developing skills in data analysis and critical questioning that are applied daily in their current work.
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