Peter Danforth is currently a Partner at OMNIA AI, Deloitte Canada, where they focus on connecting people, technology, processes, and insights to tackle significant challenges. Previously, they held various leadership roles in analytics and strategy at Loblaw Companies Limited, including Senior Director of Loyalty & Customer Analytics and Vice President of Data & Analytics. Prior to that, Peter worked as a Manager in Measurement & Strategy at Carlson Marketing and as a Senior Manager in Strategy & Analytics at AIMIA.
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