Babu has a robust background in market research and consulting, with experience at ZoomRx from June 2018 to March 2020, progressing from Associate to Senior Associate. Key accomplishments include managing data collection for multiple market research projects, optimizing marketing campaigns, and leading a team to enhance oncology panel engagement. Currently, Babu serves as a Consultant in Service Strategy at Deloitte, contributing to the digitization of interactions for a MedTech company by designing capabilities and developing customer journey frameworks. Babu holds a Post Graduate Programme in Management from the Indian Institute of Management, Shillong (2021-2023) and a Bachelor of Engineering in Electrical and Electronics Engineering from Sri Venkateswara College of Engineering (2014-2018).
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