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Sandra Sweeney

Lead Partner – Australian Sports Practice

Sandra Sweeney is a Lead Partner in the Australian Sports Practice at Deloitte, having transitioned into this role in 2023 after extensive experience in marketing and communications across various sectors. Previously, Sweeney served as the Chief Marketing and Technology Officer at the Australian Sports Foundation, where they led significant transformations in marketing strategy and fundraising, increasing annual donations from $17 million to $45 million. Sweeney also held managerial roles at institutions such as the National Gallery of Australia, Bell Shakespeare, and Fairfax Media. They earned a Master's degree in Marketing from the University of New South Wales and completed a course in Disruptive Strategy at Harvard Business School Online.

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Australia

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