Demand Exchange
Simon Johnson is a seasoned professional with extensive experience in product management and consultancy within the technology and marketing sectors. Currently serving as Chief Product Officer at Demand Exchange since October 2023, Simon has previously held key roles including Product Director at Demand Exchange and Digital Doughnut, and Product Manager at The Law Debenture Group. With a background as Director and Freelance Consultant at Hype Ltd since April 2010, Simon has collaborated with various companies such as Communitize, Euro Car Parts, and Commcam. An expert in eCommerce strategies, Simon has a proven track record in driving product development and optimizing user experiences, supported by a degree in Computer Aided Product Design from Bournemouth University.
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Demand Exchange
Demand Exchange turns your lead generation from a guessing game into a scalable, results-driven pipeline that’s aligned with your sales goals. We deliver high-quality, compliant leads that meet your criteria, helping you move from connection to conversion faster. We understand the frustration of dealing with irrelevant contacts, wasted budgets, and inconsistent outcomes. That’s why our approach centres on precision and transparency—ensuring you only engage with prospects that match your exact criteria and are ready to explore your solutions. Our platform leverages advanced analytics and intent data to identify high-potential prospects who are actively researching in your space. Combined with our trusted network of verified publishers, we ensure a steady flow of genuine, bot-free leads that meet regulatory requirements, including GDPR and CCPA. What You Can Expect from Demand Exchange: - Tailored Content: Developing high-quality content aligned with your marketing goals to attract the right audience and position your brand as a thought leader. - Content Hubs and Lead Capture: We create custom content hubs, landing pages, and lead capture strategies to engage your audience and drive conversions. - Seamless Integration: Our solutions integrate smoothly with your existing CRM, marketing automation, or ABM systems, making it easier to manage your pipeline. Demand Exchange doesn’t just deliver contacts. We connect you with prospects that match your criteria and create real opportunities for growth. Visit our website to discover how we can transform your lead generation strategy today.