DemandFactor
Terry Arnold is a seasoned professional in sales enablement and revenue growth, currently serving as the Senior Director of Demand Strategy at DemandFactor since May 2024. With a robust background in leading sales and marketing initiatives across various industries, Terry has held significant roles at Anteriad, including Vice President of Sales Enablement and Vice President of Marketing, where notable contributions included establishing enablement practices and managing integrated digital media solutions. Experience also encompasses senior positions at Harte Hanks and DemandZEN, focusing on enterprise-level sales processes and outbound teleservices. Terry's academic foundation includes a BA in Public Relations and Marketing from the University of Northern Iowa.
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DemandFactor
DemandFactor is a customer-centric organization that is revolutionizing the B2B tech industry by aligning our success to the success of our clients and sharing in the upfront risk of the demand-gen buying process. What sets us apart is the fact that we deliver all our business in-house. With a 99% accuracy, our triple verified, first-party proprietary data, is uniquely positioned to help businesses achieve success through our full-funnel, flexible, and scalable solutions. In the ever-changing B2B landscape, we bring to the table years of experience and deep expertise in supporting leading B2B organizations in the most challenging markets. Our clients rely on us to increase their brand awareness, accelerate engagement, and generate leads so they can meet their goals.