Fritz Lauer has a diverse work experience spanning over a decade. Fritz'smost recent role is as the Head of Marketing at Denim, a financial enablement platform for the logistics industry. Fritz is responsible for overseeing marketing operations and utilizing automation to streamline financial processes. Prior to this, they worked at iAdvize as the Head of Marketing, US, where they successfully grew the US business from $300k to $4m in ARR. Fritz also served as the Marketing Director at iAdvize and played a crucial role in building and managing a team of eight. Before iAdvize, Fritz held positions at Edaris Health as the Digital Marketing Director and Manager, Sales & Marketing Operations, and at Performance Motion Devices and Private FLITE Worldwide, LLC as a Marketing Manager. Fritz also worked at Playcoin Entertainment Corporation as the VP of Business Development. Fritz began their career as a Client Services Intern at RAPP and as a Consumer Lighting Co-Op at GE. Fritz also gained experience as a Marketing Coordinator Co-Op at CommTank, Inc. and as a Concierge Intern Co-Op at Charter Auction. Throughout their career, Fritz has demonstrated strong leadership skills, the ability to drive business growth, and expertise in marketing strategy and operations.
Fritz Lauer completed their education at Northeastern University from 2006 to 2011, where they obtained a Bachelor of Science in Business Administration with a focus on Marketing. Alongside their formal education, Fritz has also acquired additional certifications. In October 2018, they received certification in Marketing Software and Sales Software from HubSpot. In September 2020, they completed a course on "Leading Virtually: Vulnerability and Presence when Working from Home" through LinkedIn. Recently, in April 2023, Fritz obtained a certification in SmartBroker from Denim.
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