Rory Fegan

Rory Fegan is a seasoned strategist with extensive experience in the branding and design sectors. Notable positions include Senior Strategist and Joint Head of Strategy at Pearlfisher from October 2010 to September 2013, and Head of Strategy at Denomination since January 2025. Rory also served as Strategy Director and Head of Strategy at Bulletproof from November 2016 to December 2019, and held the role of Strategist at Holmes & Marchant from September 2008 to August 2010. Previous experiences include Consumer Trends Editor at Edelman from May 2005 to June 2008 and Head of Strategy at DewGibbons + Partners from January 2015 to June 2016. Early in the career, Rory was a Trend Analyst at Faith Popcorn's BrainReserve in May 2004. Education includes an MA in Design Studies from Central Saint Martins, University of The Arts London, completed in 2005.