Ciara Smyth is a Managing Partner for Total Social UK at dentsu, where they currently lead strategic initiatives. Previously, they held multiple roles at Merkle and Merkle | Periscopix, including Senior Manager of Paid Social and PPC & Paid Social Account Manager. Earlier in their career, Ciara served as an Executive Assistant at NSPCC. They earned a Bachelor of Arts degree from The Manchester Metropolitan University from 2009 to 2012.
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