Niharika Ts is a digital marketer and e-commerce strategist with a focus on data-driven growth and performance marketing. They have 2.5 years of experience crafting impactful campaigns and have worked as a Digital Developer at Rainy-Rainwater Harvesting from 2022 to 2024, where they executed multi-channel marketing strategies to drive user acquisition and revenue growth. Currently, Niharika serves as a Senior Executive in Paid Media at dentsu, beginning in 2025. They earned a Bachelor of Engineering in Computer Science from Visvesvaraya Technological University in 2022.
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