Bob Wade

Bob Wade is an experienced sales professional with a robust background in leadership roles across various companies in the food and snack industry. Currently serving as the Director of Sales for East US at Deoleo since March 2020, Bob previously held similar positions at Simply 7 Snacks and Deoleo, managing sales across multiple U.S. regions. Bob began their career at Frito Lay, accumulating 18 years of experience that included roles such as Regional Sales Manager and Corporate Account Manager, before advancing through various leadership positions in organizations such as Lance Inc. and La Tortilla Factory. Bob's expertise encompasses managing significant accounts and teams, with a proven track record in driving sales performance in the grocery and convenience store channels.