We’re not your average branding studio - we’re a Kind Creative Collective built for charities that want to stop blending in and start standing out.

At Designed To Be Kind, we believe boldness and kindness go hand in hand. That’s why we work exclusively with charities and nonprofits, helping them uncover their true identity, connect deeply with their audiences, and show up with confidence across every touchpoint.

Whether it’s a full rebrand, a new website, campaign creative, or branded templates to empower your team - we bring the strategy, the personality, and the creative power.

Our collective of highly experienced creatives, strategists, and designers is led by founder and creative director Bex Toms. We work flexibly, collaboratively, and intentionally.

We’re here for the charities who want to be brave. The ones with missions too important to stay quiet.

Kind. Intentional. Nimble. Determined. That’s KIND - and it’s how we work.

Let’s make your brand impossible to ignore.

Designed To Be Kind Ltd

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Designed To Be Kind Ltd

Org chart

Teams

Offices

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