Crystal Campbell is a seasoned professional in service design and digital transformation with 15 years of experience across financial services and the UK Government. They have held numerous leadership roles, including Head of Service Design at Rainmaker Solutions and Lead Service Designer at Barclays, fostering innovation and tackling complex challenges. Currently, Crystal serves as the Creative Practice Lead at your 2040 and is involved with Stance Global as a Service Designer for government contracts. Their educational background includes a Master's in Business Administration from the Massachusetts Institute of Technology and a Master's in Creative Practice for Narrative Environments from the University of the Arts London.
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