Destination Athlete®
Max Zelenko is an accomplished professional with extensive experience in the sports industry, currently serving as the Owner of Destination Athlete® since June 2019, focusing on developing athletes and providing sports equipment and apparel. Simultaneously, Max holds the position of Director of Operations at Hot Headz International Inc. since April 2016. Previous roles include hosting two radio shows/podcasts at WRSP Radio from May 2015 to February 2017, where Max covered various sports topics, and serving as Head Scout and Lead Recruiter for the National Scouting Report from September 2011 to September 2015. Additional experience includes reporting on the Philadelphia Eagles, serving as a Fantasy Sports Analyst and Editor, and earlier internships that provided a foundational understanding of sports broadcasting, management, and analytics. Max earned a Bachelor of Science in Sport Marketing and Management from Indiana University Bloomington in 2010.
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Destination Athlete®
Destination Athlete® was created to help youth and high school athletes reach their personal destination. Regardless of the sport, athletes have a unique set of skills, goals and dreams. We offer products, services and value added resources focused on creating the Complete Athlete®. Our dedicated team is ready to help serious athletes achieve their next goal, win the big game or beat their toughest competitor with a holistic approach. Our vision at Destination Athlete® is also our tag line: getting you there®. It is what we do on a daily basis. We are coaches and parents of athletes who became frustrated by how many different places we had to shop to outfit our kids. We discovered a fragmented, sport-focused marketplace with no focus on the athlete. Areas like Sports Nutrition, Sports Medicine and Sports Psychology were missing. When team uniforms arrived jumbled together in a box, we also learned first hand the lack of customer service in the team athletics market. This inspired us to create a company focused on the Complete Athlete®. If your needs are somewhere between “training and trophies,” ® Destination Athlete® has the product or service for you.