Aaron G. is the Co-Founder and CEO of Taplytics, a Y-Combinator backed platform focused on mobile A/B testing that enables faster iteration and product optimization. They have co-founded and served as CEO at Taplytics and have held the position of Co-Founder at DevCycle and Founding Partner at Friction Ventures since 2023. Previously, Aaron worked as a Strategy Consultant at ZS Associates and a Teaching Assistant at the University of Toronto. They also co-founded and served as President of AC Ideas Corporation and were a Management Consulting Analyst at Accenture. Currently, Aaron holds the role of Director of Product at Shopify, continuing their commitment to improving commerce for everyone.
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