Michelle Keefer

Better known as MK, Michelle brings 15 years of consumer behavior and strategic design experience to the team at Develapp. As a market researcher and marketing expert she has built and led teams, scaled sustainable revenue growth strategies and operated across multiple industries. From startup SMBs to enterprise technology innovators, MK has continuously integrated unique data driven perspectives with authentic empathy and a desire to understand each audience along the way.

With a husband that also works remote, MK has transformed her life by becoming a full time Digital Nomad and loves exploring the country with her daughters and pups. Live music, art, sports, and entertainment have been beacons for MK to live her best life. Now Develapp and FCA offers the opportunity to unite her love of connecting with artists and musicians with her talents in customer strategy and product marketing.

Always driven by a servant’s heart, MK has served as marketing chair for several non-profit organizational board of directors as well as launching her own music and arts 501(c)3 in 2017. Her desire to create a positive impact in the world is only matched by her love of camping under the stars or dancing to amazing live music.