Ignacio Merino Álvarez is an accomplished professional with extensive experience in leadership and technology-driven initiatives. Currently serving as the Northern Territorial Director at Devoteam since February 2020, Ignacio oversees the profit and loss for the North Spain market, focusing on cloud managed services, generative AI, data analytics, cybersecurity, business processes, and digital products. Prior to this role, Ignacio co-founded TALK THROUGH MUSIC and TAPTAPER, and founded BINIMA Defining Digital and ARMONEEC SOLUTIONS, driving innovation in IoT, software development, and digital marketing. With a solid foundation in information technology, consulting, and management from previous roles at INNOVALEAD SERVICES and GRUPO SCA-GRUPO ABENDI, Ignacio possesses a diverse background complemented by an impressive educational portfolio, including degrees from IESE Business School and Universidad del País Vasco.
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