Zaid Amasheh

Zaid Amasheh is a strategic marketing and corporate communications professional with over a decade of experience in shaping brands and leading impactful communication strategies. Currently serving as a Senior Consultant at Devoteam, Zaid focuses on connecting marketing with customer experience and digital transformation for various organizations. Previously, Zaid held several managerial roles, including Marketing & Corporate Communications Manager at Safwa Islamic Bank and Corporate Communications & Social Responsibility Manager at McDonald's KSA, where they drove measurable growth and enhanced brand visibility through innovative strategies. With a background that includes social media consultancy and customer service, Zaid consistently leverages data-driven insights to enhance engagement and align marketing efforts with business outcomes.