Tom S. is an experienced leader in data and analytics, currently serving as the Director of AI Strategy & Implementation at Dext, a role that follows a brief tenure as the Director of Revenue Data at Moss. Prior to these positions, Tom held multiple leadership roles at Dext, including Director of Data & Analytics and Head of Analytics (Product & Marketing), where significant contributions included leading analytics integration for acquisitions and consolidating marketing data into a centralized model. Tom's extensive background also includes an Insight Manager role at Sky, where impactful projects improved customer churn metrics, and several positions at British Gas, culminating in a Marketing Effectiveness Analyst role that achieved notable results in campaign profitability. Tom's academic foundation includes a Bachelor's degree in Economics from The University of Sheffield.
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