Derrick Sullivan

Derrick Sullivan is a Web and Marketing Automation Specialist at DFDS since October 2021, where expertise in the marketing automation tool Iterable is applied, along with leadership on the CDM to CDP project. Prior experience includes a role as Digital Marketing Specialist at DFDS, focusing on landing page optimization and multichannel test analysis. Derrick has also served as a Customer Relationship Management Specialist at Tekla Fabrics, contributing to significant revenue increases through optimized email campaigns. Previous positions include Digital Marketing Manager at World Climate Foundation, where management of a team and creation of inbound marketing plans were key responsibilities, and freelance digital marketing consulting. Derrick's background includes roles at the United Nations Global Compact, Responsive Media NYC, and Leaderlab, as well as foundational experiences at Columbia University and BBDO New York. Academic credentials include a Master's Degree in Sustainability Management from Columbia University and a Bachelor of Science in Business Marketing from Indiana University Indianapolis.