Mark Johnson

Mark Johnson is a seasoned professional in marketing analytics and customer insights, currently serving as the Head of Customer Insight at DFDS since November 2021, where responsibilities include driving actionable insights within the passenger organization and passenger marketing analytics. Prior experience includes roles at Vertu Motors plc as Head of Marketing Data and Analytics, focusing on enhancing analytics quality and enabling data-driven marketing strategies, and as Insights Manager at Lookers plc, where Mark supported marketing functions through performance reporting and data utilization. Additional positions encompass Senior Insight Analyst at Worldpay, UKI Marketing Automation Specialist at Sage, Reporting Analyst at Serco, and Analyst at EDF Energy, showcasing a strong foundation in analytical roles across various industries. Mark holds a degree in Multimedia Computing from the City of Sunderland University.