晓萌李

李晓萌 is a creative leader currently serving as the head of creativity for the ride-hailing platform DiDi since 2018. Previously, they held various roles in digital creativity, including positions as a Digital Creative Director at McCann and an Assistant Creative Director at both Ogilvy & Mather and Isobar. Their career began as a Digital Copywriter at 奥美 and further developed as a Senior Copywriter at 智威汤逊. 李晓萌 earned a Bachelor's degree in Advertising from Tianjin Normal University in 2010.