Lorena Ballesteros is the Gerente de RR. HH. at DigiHaul and previously served as People & Culture Lead at the same company. With a solid foundation in HR from roles at DuPont and Siemens Digital Industries Software, Lorena contributed to talent acquisition and employee development initiatives, significantly reducing attrition rates at Linio. They hold an MBA in Talent Management from Universidad del Valle de México and a degree in Psychology from Universidad Tecnológica de México. Their expertise encompasses change management and the creation of effective HR strategies across multiple sectors in Latin America.
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