Kim Good

Sr. Strategy Lead

Kim Good is a seasoned marketing professional with extensive experience in developing and executing data-driven omnichannel advertising strategies. Currently serving as Senior Strategy Lead at Digilant, Kim specializes in the quick service restaurant industry, collaborating across teams to create tailored solutions that maximize media investments. Previous roles include Director of Marketing at Quality Restaurant Group, where Kim oversaw marketing initiatives for 150 franchised locations, and Media/Marketing Manager at Florida Blue, focusing on performance marketing for healthcare clients. With a background in media strategy, campaign management, and branding, Kim has successfully driven sales growth and optimized marketing operations across various sectors. Kim holds a Bachelor of Arts in Communications from Flagler College.

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