Andy Cox ACMA

Andy Cox, ACMA BA(Hons), is the Chief Value Officer and founder of Optimum Value, where they focus on enhancing business performance by creating value for SMEs and start-ups. With extensive experience in commercial finance and strategy across various sectors—including Tech, Telco, SaaS, Healthcare, Travel, and Manufacturing—Andy applies a unique, holistic approach to solving business challenges. They are also a Non-Executive Director at DigitalBoost, a platform providing mentoring to SMEs. Previously, Andy has held significant roles at notable companies such as Vodafone Business and Carphone Warehouse. Passionate about mentoring, they empower business leaders to achieve their goals and maximize stakeholder value.