Caroline Clark

Caroline Clark is a Senior Analyst in Commerce at Digitas North America, specializing in paid search and onsite display campaign optimization across multiple retailers. With experience as an Analyst and a previous role as a Media Strategy Associate at the same company, Caroline has developed strong vendor and client relationships. As President of Boston University AdLab, the largest student-run advertising agency in the country, Caroline led a team of 24 student leaders and managed around 100 students. Additional experience includes roles as a Marketing Coordinator and Junior Brand Manager, where significant sales growth was achieved, as well as various positions in marketing and advertising during academic studies. Caroline holds a Master of Science in Advertising from Boston University and a Bachelor of Science in Advertising from the same institution, complemented by a brief educational experience at Dublin City University.