John B. Cole is currently the SVP of Paid Social at Digitas North America. Previously, they served as the Head of Social for GroupM APAC and the SVP, Head of Social for Citi in APAC and EMEA. Cole's career in digital marketing includes significant roles at Havas Media Group, where they grew the social media team from 4 to 35 employees, and at 360i, leading insights and planning for major brands. They co-founded a digital marketing startup and have a background in psychology and French from Harvard University.
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