Lars Maehler currently holds the position of Client Lead at Publicis Media and serves as the Head of Digitas for Hong Kong at Digitas North America, both roles commenced in January 2023. Previously, Lars was the Head of Partnership Ecosystem for the Web3 Marketing Association from June 2022 to May 2024. Lars also has extensive experience at First Page Digital, where roles included General Manager, Digital Strategist Lead, Enterprise Digital Strategist, and Senior Digital Strategist from September 2018 to December 2022. Lars holds a Bachelor of Science in Global Business & Management with a focus on International Business from HKUST Business School.
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