Paul Guild is an accomplished Associate Director of Data & Analysis at Digitas North America, with a robust background in analytics management and digital strategy. Previous roles include Director of Analytics at Stripe Theory and Analytics Manager at Formerly Known As, where significant revenue growth and team expansion were achieved. Paul has extensive experience in developing marketing analytics strategies for high-profile clients such as LinkedIn and Samsung NEXT, as well as creating actionable insights through comprehensive reporting. Earlier positions at Just Drive Media and Cox Media Group Orlando provided a solid foundation in IT management and analytics, complemented by a Bachelor’s degree in Information Technology from the University of Central Florida.
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