We offer a unique combination of personalized, confidential enrollment assistance, year-round benefits guidance, and benefits administration technology.

Optavise unifies three of CNO’s existing Worksite brands (DirectPath, Web Benefits Design, and PMA USA) into a single go-to market brand. Optavise serves nearly 20,000 businesses and employers that include small- and medium-sized businesses and Fortune 100 companies. 

CNO Financial Group, Inc. (NYSE: CNO) acquired DirectPath in early 2021.

Employee Benefits

Insurance

DirectPath

DirectPath's headquarters in Birmingham, AL, United States

Bart Yancey

Brad Adkins

Lori Dustin

Benefits and Advocacy

IT and Development

Client Services Team

Customer Support Team

Leadership Team

Account Management Team

DirectPath

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Teams