David Nelson

David Nelson is a seasoned professional in digital analytics and optimization, currently serving as the Senior Director of Digital Analytics and Experimentation at DIRECTV since 2022. They have held various leadership roles, including Director of Digital Strategy & Optimization at Dun and Bradstreet and Director of Site & App Optimization at Shutterfly. Prior to these positions, they were Vice President of Digital Analytics and Optimization at eClerx and managed web analytics and testing at Dell. David earned an MBA from The University of Texas at Austin and a B.S. from Indiana University Bloomington. Their earlier experience includes a tenure as a Sr. Finance Analyst at Intel.