Mike Umbenhauer

Mike Umbenhauer is a people-first digital leader with a focus on simplifying complexity within digital marketing, eCommerce, and customer experience. Currently serving as the Director of Acquisition Experience at DIRECTV, Mike is dedicated to enhancing the purchasing journey for customers, agents, and dealers. Previously, they held roles such as Senior Marketing Technology Manager at DIRECTV and Marketing Technology Manager at Reading Truck, along with experience as an eCommerce Product Manager at Southco, Inc. Mike earned a Master of Business Administration in Business Analytics and a Bachelor's degree in Business Administration from Drexel University's LeBow College of Business.