Mycol Cooley

Mycol Cooley is a Senior Director of Marketing Strategy at DIRECTV, where they have been since 2021, following their role as Director of Retention Strategy earlier that same year. Prior to joining DIRECTV, Mycol served as Lead Product Marketing Manager and Director of Retention Strategy at AT&T from 2010 to 2021, where they were instrumental in developing business plans for critical product lines and overseeing product performance and profitability. Mycol is recognized for their expertise in retention marketing and innovative approaches to achieving company objectives.