Rex Tan

Rex Tan is a data and information technology leader with extensive experience in both enterprise and startup environments. They served as Vice President of Data and Analytics at GE Capital, championing global data quality programs, and later established the Data Office at GE Digital, centralizing master data management. Currently, Rex is the Director of Data and Software Engineering at DIRECTV, where they extend their leadership in advertising insights and analytics. With a solid track record of managing senior executive stakeholders, Rex has collaborated on various high-impact data initiatives across notable organizations like Viacom and NBCUniversal.