Sofia Stromberg is currently the Sr. Director of Market Research & Analysis at DIRECTV, where they apply a strong empathetic approach to consumer insights and leadership. Their career has evolved from positions in market research at various organizations, including a Lead Market Research & Analysis Manager at AT&T and a Senior Business Analyst at Millward Brown. Sofia holds a Bachelor’s Degree in Psychology and Communication Sciences from the University of Connecticut, where they graduated Magna Cum Laude. Throughout their professional journey, they have been recognized for their ability to consolidate diverse insights into impactful narratives, making them a trusted partner for leadership in strategic decision-making.
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