Tanya Herrera

Tanya Herrera has accumulated extensive experience in strategic marketing and revenue generation within the media and entertainment industry. Beginning as a Telemundo intern and progressing through various roles at notable companies, Tanya served as a Digital Sales Representative at CNN and a Multi-Market Account Coordinator at Univision Communications Inc. Most recently, Tanya took on the role of Senior Product Revenue Strategy & Enterprise Growth Lead at DIRECTV, focusing on driving growth and profitability across subscription verticals. Additionally, Tanya held positions such as Marketing Strategist for Multicultural Audiences at Science 37 and Client Solutions Marketing Strategist at Gannett | USA TODAY NETWORK. Tanya holds a Bachelor’s Degree from Marymount Manhattan College, obtained in 2012.