TC

Taylor C.

Senior Social Media Specialist at Discogs

Taylor C. has a wealth of work experience, beginning in 2009 as a Creative Department Intern at the New Mexico CW/My50-TV Station. In 2010, they were a Humanities Lab Assistant at Brigham Young University and a Copywriter at the BYU Ad Lab. In 2011, they were a Copywriter Intern at Draftfcb. From 2012 to 2013, Taylor C. was a Social Media Manager and Senior Social Media Manager at Friendemic. From 2013 to 2017, they were a Senior Social Media Specialist at Saxton / Horne Advertising. During this time, they also worked as a Freelance Social Media Specialist + Copywriter. In 2020, Taylor C. was a Social Media Specialist at the National Psoriasis Foundation, where they executed Individual Giving email campaigns, maintained paid and organic social content calendars, developed monthly reports on key metrics, partnered with a designer to create social templates on Canva, organized social campaigns and partnered with influencers, and assisted with creating and updating website landing pages. Taylor increased Psound Bytes podcast landing pageviews coming from Facebook by 86%, Twitter by 106%, Instagram by 47%, and LinkedIn by 773% compared to all of 2019. Taylor also increased new advocates added to Voter Voice from social for the 2020 Capitol Hill Day campaign by 191% compared to 2019 and increased the number of messages sent to lawmakers from social by 87% compared to 2019. During the Psoriatic Arthritis Action Month 2020 campaign, they increased link click from social by 68% compared to 2019. In 2021, Taylor C. began working as a Social Media Specialist at Discogs.

Taylor C. graduated from Brigham Young University in 2012 with a Bachelor of Arts in Communication and Advertising (Copywriting).

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