Barbara Maher is a motivated and versatile planning professional with extensive experience in brand strategy and category performance. Currently a Senior Brand Commercialisation Manager at The Walt Disney Company since 2025, they have previously excelled in various planning roles at Burberry, including Planning Manager for EMEIA and Senior Manager of Product Strategy. With a Bachelor of Business and Marketing from the University of Limerick, they have demonstrated strong commercial awareness and problem-solving skills throughout their career, effectively driving sales and maximizing inventory across multiple leading retail brands.
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