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Lucy Gregory

Vice President, Audience Measurement and Insight

Lucy Gregory is a senior strategic research and insight executive, currently serving as the Vice President of Audience Measurement and Insight at The Walt Disney Company since 2024. Previously, Lucy held roles such as Research Director for Disney Channels & Disney Media Distribution EMEA and Research and Insight Director for Media at Disney. Before returning to Disney, Lucy was the Head of Insight at Giraffe Insights, specializing in market research for the Kids, Family, and Youth sectors, and served as the Head of Research and Insight at WarnerMedia, overseeing corporate research for various entertainment brands. Lucy is also pursuing a BSc (Hons) in Economics at the University of Surrey.

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London, United Kingdom

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